T-Mobile USA has jumped on the Android bandwagon in a big way, and the 4th largest U.S. Carrier is showing the love for the Google developed operating system which competes against Apple’s iPhone. Will Android be an iPhone slayer? Most pundits say no, but depending on worldwide adoption of the Google platform, it may put a dent in Apple’s iPhone sales.
Now Motorola is in the mix with their new handset, the Cliq, which will be an exclusive T-Mobile product offering starting this fall. The Cliq is T-Mobile’s 3rd Android handset as the G1 started things off with the MyTouch becoming a hot item since the launch in late July. Motorola has struggled over the past few years with mediocre handsets and accompanying results, and the shift to build an Android device is an interesting one, and Motorola’s co-CEO, Sanjay Jha, is betting the farm on this resurrecting Motorola’s handset division.
The Android operating system allows the user to customize the look and feel of the handset with a variety of wallpapers, skins, screen savers, and can make the GUI (Graphical User Interface) to be arranged in a way that best suits each individual user. It also takes the 3 big Social Media players, Facebook, Twitter, and MySpace and keeps those apps readily available and easy to monitor and use which looks to be pretty cool.
Is this ‘too little, too late’ on T-Mobile and Motorola’s part to be a player in their respective markets? That is the burning question, and one that will be answered by the U.S. consumers and Enterprise Customers over the coming months.
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